CONCEPT UX/UI CASE STUDY · 2026

WornWell

A faster way to see, style, and rewear what you own.

WornWell combines closet import, outfit discovery, and body-inclusive previews to make daily outfit decisions easier.

WornWell two-phone hero mockup

PROJECT TYPE

Wardrobe app concept

ROLE

UX/UI Designer · Solo

TOOLS

Figma · FigJam

PLATFORM

iOS concept

TIMELINE

Mar–Jun 2026

OVERVIEW

A smarter closet.

Research, UX/UI, and prototyping for an inclusive iOS concept.

ResearchStrategyUX/UIPrototype

CORE EXPERIENCE

Scan → Style → Wear

01

Scan

Add items fast

02

Style

Build outfits

03

Try On

See it on you

DESIGN PROMISE

Less searching. More wearing.

The Challenge

People had plenty to wear, but still struggled to see it, style it, or picture the fit.

THE PROBLEM

A full closet. No clear choice.

Clothes disappeared in crowded closets, setup felt tedious, and most styling tools offered little help with fit.

  • Plenty of clothes, few clear choices
  • Manual setup felt too time-consuming
  • Most apps tracked items, not confidence

THE SOLUTION

Preview outfits before deciding.

WornWell imports closet photos, organizes detected items, and previews outfits on more representative bodies.

  • Import clothing from closet photos
  • Preview outfits on representative bodies
  • Save looks and rewear them

01

Full closets

Users owned enough, but still felt stuck.

02

Low visibility

Items were forgotten once they left view.

03

Poor representation

Fit previews rarely reflected real bodies.

KEY INSIGHT

Research pattern

The issue was visibility and confidence.

That insight shifted WornWell from inventory tracking to faster outfit decisions.

Grid of WornWell app screens shown on angled phone mockups

User Research

Three interviews surfaced the same barriers: visibility, decision fatigue, and poor representation.

40–50

ITEMS OWNED

60%

OF CLOSET UNWORN

3/3

WANTED BETTER FIT PREVIEWS

Hidden items

Key theme

Items get forgotten once they leave the front of the closet.

VISIBILITY GAP

Slow mornings

User pain point

Outfit decisions take too long on busy days.

DECISION FATIGUE

Poor fit previews

User pain point

Styling tools rarely show bodies like theirs.

REPRESENTATION GAP

RESEARCH SYNTHESIS

What changed

The research narrowed the first prototype to three priorities: see the closet, preview the fit, and save the look.

01

INTERVIEW NOTES

Interview notes captured routines, frustrations, and wardrobe habits.

02

AFFINITY MAP

Themes clustered around visibility, time, and representation.

03

KEY THEMES

Three priorities guided the first prototype.

Market Scan

I reviewed Acloset, Whering, and Stylebook to see where closet apps stopped short.

THE OPPORTUNITY GAP

Organized closets. No clear preview.

Existing apps catalogued clothing well, but rarely helped users picture the finished outfit on themselves.

KEY TAKEAWAY

The gap was confidence, not cataloguing.

Three questions shaped the comparison.

01

Organization

Competitors handled tagging and sorting well.

02

Missing

Few offered realistic outfit previews.

03

Opportunity

Body-inclusive try-on paired with fast closet import.

01

Acloset

Closet organizer

STRENGTH

Fast tagging

GAP

Flat previews

Strong at cataloguing, limited at showing the finished look.

02

Whering

Sustainable styling

STRENGTH

Rewear focus

GAP

Generic bodies

Encouraged rewearing but did not reflect different body types.

03

Stylebook

Wardrobe planner

STRENGTH

Deep tracking

GAP

Manual setup

Powerful for planners, heavy for first-time setup.

THE OPENING

WornWell could own the moment between owning clothes and wearing them well.

Meet Priya

Priya, the primary persona

Priya

47 · Corporate lawyer
Plus-size · Busy and polished

PERSONA

She owns enough. She needs faster decisions.

IN HER WORDS

I want to stop shopping and style what I already own.

GOALS

  • Stop buying clothes she does not need
  • Choose outfits that feel like her
  • Use more of what she already owns

FRUSTRATIONS

  • Too many items stay unworn
  • Few body-relevant previews
  • Ideas ignore what she already owns

Paper before pixels.

I sketched the import, discovery, and try-on flows before refining the interface.

Paper process: flow mapping sketch and paper wireframes

Early sketches explored feature priority and screen hierarchy.

Wireframes reduced each screen to one clear task.

Lo-fi wireframe gallery: welcome, style setup, add item, wardrobe, home, and try on screens

Lo-fi wireframes mapped onboarding, item import, wardrobe organization, and try-on.

MID-FI FOCUS

Three priorities

The mid-fi pass focused on wardrobe visibility, daily outfit selection, and virtual try-on.

Mid-fi wardrobe screen

WARDROBE

Mid-fi try on screen

TRY ON

Mid-fi home screen

HOME

Core Flows

Each flow answered one question and led to one clear next step.

FLOW STRATEGY

Need. Screen. Outcome.

Every screen needed one clear job.

01

Need

User goal

02

Screen

Screen used

03

Outcome

Next step

01

USER TASK

Import closet

CORE

NEED

Capture closet

SCREEN

Smart Import

OUTCOME

Closet in app

02

USER TASK

Build an outfit

PREVIEW

NEED

See it on me

SCREEN

Try On

OUTCOME

Confident pick

03

USER TASK

Save the look

ACTION

NEED

Rewear outfits

SCREEN

Saved Looks

OUTCOME

Look saved

WHY THIS MATTERED

Every screen had a task, a user need, and a clear reason to exist.

Design System

A focused system made the interface easier to scan and maintain.

01

Color

Cream, taupe, sage, and coral create calm contrast.

02

Components

Buttons, cards, navigation, and controls share one system.

03

Patterns

Repeated layouts make closets and outfits easier to scan.

Color palette

A restrained palette keeps hierarchy clear.

TEXT PRIMARY
#111111

CREAM BACKGROUND
#F7F3EC

SAGE SOFT
#C8D3C1

TAUPE DEEP ACCENT
#B8957F

ERROR SOFT CORAL
#C78375

CORE EXPERIENCE

Scan the closet.
Discover new looks.
Try them on.

Three connected screens show how WornWell turns uploaded clothing into outfit ideas and a realistic try-on preview.

Three WornWell screens on device mockups: Bulk Scan, Discover, and Try On

Bulk scan, closet-first discovery, and AI try-on create one connected styling flow.

Final Product Flow

Thirteen final screens follow the journey from onboarding to daily styling, discovery, and profile management.

Getting Started

First-time setup introduces WornWell, captures personal style, and begins closet building.

WELCOME / FIRST-TIME ENTRY screen mockup

WELCOME / FIRST-TIME ENTRY

STYLE PREFERENCES screen mockup

STYLE PREFERENCES

ADD YOUR CLOTHES screen mockup

ADD YOUR CLOTHES

Building the Closet

Users can bulk scan or add one item, then review AI-generated details before saving.

BULK UPLOAD / AI SCAN screen mockup

BULK UPLOAD / AI SCAN

MANUAL ADD ITEM screen mockup

MANUAL ADD ITEM

POST-SCAN REVIEW screen mockup

POST-SCAN REVIEW

Wardrobe & Daily Use

Core screens support browsing pieces, viewing details, and returning to the daily dashboard.

WARDROBE screen mockup

WARDROBE

ITEM DETAIL / FAVORITE screen mockup

ITEM DETAIL / FAVORITE

HOME / DAILY DASHBOARD screen mockup

HOME / DAILY DASHBOARD

Personalized Try-On

Users create an AI fit image and preview complete outfits from their own closet.

AVATAR FIT SETUP screen mockup

AVATAR FIT SETUP

VIRTUAL TRY-ON screen mockup

VIRTUAL TRY-ON

Discover & Profile

Discovery suggests new combinations. Profile stores preferences, favorites, and saved looks.

DISCOVER screen mockup

DISCOVER

PROFILE / SAVED LOOKS screen mockup

PROFILE / SAVED LOOKS

Reflection

What testing showed

Across two rounds with five participants each, clearer labels and a stronger upload CTA resolved the main navigation issues.

WHY IT MATTERED

The strongest screens turned uncertainty into a clear next step.

What I would test next

Broader participants, deeper comfort and mobility filters, and AI suggestions shaped by real feedback.

Refine the foundation before adding complexity.

Next steps

Screen reader testing · More body options · Voice navigation · Weather + occasion context

Validate the full flow, then expand recommendations.

KEY TAKEAWAY

Fewer, clearer features built more confidence.

  • Research insight
  • Product decision
  • Focused MVP
Four WornWell screens: Try On, daily dashboard, welcome, and Discover

WornWell was designed to help users feel confident getting dressed through visible closets, realistic previews, and sustainable rewearing.

A UX concept project, not a live product, and not affiliated with any fashion retailer.

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